Tuesday, March 5, 2013

Chapter 5. Developing a Global Vision



Michael Kors is a rapidly growing global luxury lifestyle brand led by a world-class management team and a renowned, award-winning designer. Michael Kors vision has taken our Company from its beginnings as an American luxury sportswear house to a global accessories, footwear and apparel company with a presence in 74 countries. As a highly recognized luxury lifestyle brand in North America with accelerating awareness in targeted international markets, we have experienced exceptional sales momentum and have a clear trajectory for significant future growth. Over the years, we have successfully expanded beyond apparel into accessories including handbags, small leather goods, eyewear, jewelry and watches and footwear.
One of his international location Hong Kong-based company, where Mr. Kors is the chief creative officer, priced it's initial public offering at $20, above the expected range of $17 to $19. The stock sale, which raised nearly $950 million, values the company at $3.8 billion.

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